The sound
and vision
of scandinavia.
Welcome to Primare.

The latest news

Vienna High End 2026 Show Report

At the Vienna High End 2026 exhibition, we presented our newest product, the award-winning Allt-i-Ett sound system. We also displayed...

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Prisma OTA Updates – April 2026

We have been quietly releasing Prisma over-the-air (OTA) updates. The rollout started with the lowest impact models to confirm effectiveness...

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Allt-i-Ett Available Now!

We are pleased to announce the general availability of the Allt-i-Ett (“all-in-one” in Norwegian and Swedish). The Allt-i-Ett delivers a complete...

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Prisma OTA Firmware Updates Status Report, 23 December

We are releasing today, Tuesday, 23 December, OTA firmware updates for the remaining Prisma models listed below: I15 Prisma I15...

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Prisma December OTA Update Bug Fix

We’ve received reports that some Prisma units for which an update has been released are failing to complete the update process....

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Primare Prisma OTA Firmware and App Update

We are pleased to announce that we have begun releasing an OTA and app updates this week, beginning Monday, 15...

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Our products

For forty years, Primare, based in southern Sweden, has been designing and producing award-winning hi-fi components that bring the Scandinavian attributes of honest integrity and timeless design to a global audience.

Our products

For forty years, Primare, based in southern Sweden, has been designing and producing award-winning hi-fi components that bring the Scandinavian attributes of honest integrity and timeless design to a global audience.

Network players

Home Cinema

CD players

Phono Preamplifiers

Integrated Amplifiers

Preamplifiers

Power Amplifiers

Other

The latest reviews

"In conclusion, I can say that we are looking at a product that, to describe it in a few words, I would call "absolutely definitive."

CD35: “Absolutely definitive.”
Et Sona – HiFi & Música, Spain, February 2026

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“In essence, this speaker faithfully conveys the Primare sound and is immediately recognizable as a member of the Swedish company's fleet. Neutral, frequency-extended, with crystal-clear, robust lows, velvety timbre, pinpoint focus and transparency,

Allt-i-Ett: High-end stereo
HXOZ+ Sound Vision, Greece, May 2026

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For a device that is essentially a compromise, it certainly doesn't feel that way. That is perhaps the greatest compliment we can give this system.” Excellent Award

Allt-i-Ett: Excellent!
TECHFI.nl., The Netherlands, July 2026

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“The Primare Allt i Ett is a practical solution for the demanding audiophile who requires sound on par with a good high-fidelity system.”

Allt-i-Ett: Practically Unsurpassable
Et Sona, Spain, July 2026

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“All in all, it is perhaps the best solution for those looking for a combination of features, functionality, sophistication and solidity in a compact, elegant, unified form.”

Allt-i-Ett: Swedish Elegance All-In-One
Stereo Sound and Vision: Hungary, July 2026

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“It’s endless array of details is designed to enhance sound quality in every possible way—not only in the system's design but also in the care required by the lucky owner of one of these units. It all adds up. And the sound is the sum of all its elem

I25 Prisma DM36: The Components That Make a Difference
HiFi Cat, Spain, June 2026

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Go to review archive